Social media is in vogue and you cannot deny the fact that companies are making it a point to focus on their social media profiles and pages in order to expand their business and attract more customers. But, do you know how to master the social media page handling?
Here are top 7 ways to gain customers via social media. Take a look and try to implement these in your social media marketing strategy.
1. Engaging pictures
It is a well known fact that a picture speaks for itself. One should make sure to keep the company’s social media page updated with engaging and attractive pictures of the products. There are chances that people while scrolling through the feeds will get attracted towards your page.
2. Host a competition
People have developed a thing for social media these days. A great deal of time is spent by people over social media channels. It is an excellent marketing strategy to host a competition on the company’s social media page. The competition should be somewhere related to the company’s business.
3. Create a suspense
It is an awesome way to keep potential customers engaged and attracted towards your products. Use catchy captions, web banners and create a buzz by making a hype of any upcoming product prior to actually introducing it.
4. Getting one-to-one
Most businesses have a tendency to keep posting on their social media profiles, but hardly do they take any initiative to respond to the queries and feedbacks of customers. It is utmost essential to keep a personal touch with your page followers. It will make them loyal towards your business.
5. Announce a giveaway
This is a trendy strategy which many companies have started opting for. Sometimes offering lucky winner prizes to customers without making them do something in return turns beneficial for the business. You can arrange a small sample of your products as a giveaway.
6. Show off your popularity
Got 1 million Facebook likes? Or maybe 2 million twitter followers? Let the world know that your social page is so damn popular. It is the love of your customers and other people that you have such a fan base. Show it off with style; keeping in mind not to make it look cheap.
7. Keyword research
Spend some time and hunt for the keywords customers punch in the most. Make uses of hashtags and keywords while promoting your products on pages. It is likely that your products will reach a wider base.
8. Value your customers
This is the most vital part to be followed by every company whether for online or offline purpose. The customers are the main focus of the business and valuing them should be your priority. Make your posts and promotions customer-focused and win hearts. Here is a great example of why it matters and how to do it right!