Before you hire an SEO service, ask them to design a custom SEO package that fits your business needs. If you have a small business with only a few local competitors and don’t have the ability to ship products worldwide, you don’t need SEO that lets you collect customers in theU.K. orCanada. However, if you have grown your business and can now ship internationally, you will need a different web presence.
What Minimums Should an SEO Package Include? -:
At the very least, an SEO package must include a website, social media links, search engine submissions, directory submissions and a plan to keep your site updated. Any good SEO service will provide these for you.
If you are only locally competitive, ask for local search engine submissions. If you compete state wide or in several areas of your state, then request local and national submissions.
Saving Money with SEO Packages -:
If you or someone you know has the ability to update your website and off-page sites at least three times a week, then you can take over the upkeep from the SEO service. You can also check online for businesses that write articles, eBooks and blog posts. Compare the fees you will have to pay a professional team to write for you and the cost of having your SEO service handle it.
You might want to include a progressive SEO package if you are trying to expand your business to the next level. In a situation of this type, you should ask your SEO service if they can design a package where you start with a lower-level service and at a given point, they automatically upgrade you to a larger presence. During the interim, you or the SEO service have time to write articles, eBooks, blog posts and press releases.