Every year SEO turns to be more sophisticated and wonderful. To keeps your reigns tight, when it comes to the ranking of your website, it is a good idea if you keep in touch with the latest techniques and tricks.
Find top SEO tips for the year 2015:
Get your site optimized around a single keyword – Gone are the days when you used to use a number of keywords to get your website ranked. According to the trends observed this year, you can get decent rankings only when your site revolves around a central theme and keyword. However, you can use this keyword at many places like heading, image alt text, page title etc.
Keywords are not the only important thing for SEO – In 2014, Google made a key statement regarding keywords. It said that its paid advertising channels would just not work on exact keywords but also their co-varieties. This might become true, for organic research in the year 2015. In addition to this, if a user mis-spells a word, Google would help him in finding your website, in the case as well.
Keep your website’s URL Short and Descriptive – URL is one of the important things a search engine uses to determine the rank of your page and subsequently crawl it too. Keep your URL short and align it to suit the information and keyword targeted through the concerned webpage of your website. These are some of the important tips for this year. 2015.