Half of the battle of creating content is working on content that will specifically attract people to your content and make them want to share your links. This is so that you have a better chance of going viral and reaching a larger audience.
There is never a guarantee that your content will spread, but if you offer writing that appeals to your readers that is well put together your chances of it getting passed on are much better. The end result of your effort is to help increase you rank with search engines which will also in turn increase your traffic.
One great way to come up with content is by using a bunch of lists in different ways. You can utilize lists to help guide your readers through the content and to offer them different perspectives on the same information. There are many different types of list variations, but a great one to start with is ‘the epic.’ This type of list does not consider the top reasons to be enough, but instead stretches up to fifty or sometimes as high as one hundred. While it may take a while to come up with such a large grouping, the advantage is that it will instantly make you look like an expert.
Plus, you can split the list in a series of blogs so that you can continue to use the same topic every day and have something updated on your website keeping it current. Some people will even turn their long lists into a mini e-book that gets the word out about your website and allows you to make a bit of money on the side.
However, in order to make the list really work you have to be thorough which means not just listing your reasons, but taking the time to explain the science behind them.
For those who do not want to place such a time investment into their lists, the ‘ranked list’ is also a great choice and one that is easy to create on a yearly basis tailored to your industry or website. These are usually top ten lists and are great ways to get people commenting and talking on your website because they almost always incite a little controversy which is not such a bad thing if you want to get repeat traffic as people check back to see what you have to say.
Finally, if you want to offer your readers something easy that they can also utilize is the ‘directory’ list which is essentially a list of links, research sources, news stories, Twitter accounts, or anything else that your readers may find interesting.
The important thing is to remember to offer your readers something that is tailored to your niche and something that they will use otherwise it is not going to have much value which means they are less likely to share it. Keep in mind that if you do take the time in creating a solid directory reader will share it with their similarly minded friends which can only help you.