SKG’S Blog Management Service
In the past few years, Blogs have become the new phenomenon. Blogs have been made into films (Julie and Julia), appear in major newspapers (The New York Times) and are a running commentary on just about every aspect of life. You can take advantage of the world of the blog and utilize one for your business. Business blogging is becoming a new phenomenon.
The reason to create a blog is to attract people to your web site, and to help the search engines recognize your site as being alive, not stagnant. A blog becomes a living part of your website. Every time you create a new blog (post a blog), your website is updated and the search engines take note of that. This is a good thing.
You can use your blog to express yourself, promote your products and services, to communicate with people and to let your business world know that there is an actual person behind your company. Blogs create trust, building relationships that turn into business.
A blog can be installed on your existing website. Once your website traffic notices your blog, they will return to your site more frequently for new and exciting information. They will leave their thoughts about what you have posted in the form of comments, and become involved with your site and your business. This is the foundation for building a solid internet business.
A blog also helps improve your rankings in the search engines, provides inbound links to your site, and impresses those Google spiders that are always on the lookout for new information.
Blog Management is a time-consuming task. It requires regular postings, maintenance to your website, updating of blog information, encouraging people to comment on your blog posts, marketing the blog and the social bookmarking of each blog post. SKG Technologies takes the many tasks involved with creating and maintaining your blog and does them for you!
After discussing your blog needs with you, SKG can start your blog and steer it as it becomes an effective source of information about your company. SKG will create a custom design for your blog, and with one of the major blog hosts such as WordPress, SKG’s Blog Management team will install the blog directly onto your website where it can be accessed whenever a visitor comes to your site.
Writing your Blog:
Blogs must be updated regularly. The information should be short, interesting, succinct, entertaining and hook the reader until the end. If you aren’t a competent writer, SKG’s Blog Management team will assign a writer to your account. This same writer will contribute to your blog on a regular basis, keeping the “voice” of your blog consistent. Every new blog means new optimized content for your website, which means more visitors and more recognition from the search engines!