Social Media Optimization
Social media is a fantastic way to generate traffic to your website. Not only do you have the ability to post all your information on your page, but you can like related pages, post comments that will link back to your page as well as have thousands view your site through your friends and followers as well as your friend’s friends and followers.
Each time you post something on your social media website, anyone that looks at it enough, likes it, tweets it, comments on it or the like will also have a link to your page posted on their page. This is a great use of off-site SEO as you are generating thousands of views just by having an account. Many people don’t realize how invaluable of a service this can be to a business. And the very best part about it is that it is free to sign up and maintain.
Social Media Marketing
Social media marketing is becoming all the rage now because so many people are using it to stay connected to friends and family. Google is claiming that so many companies and people use social media now that it is being included in the algorithm for page ranks. If the search engines are saying this, than it can’t be ignored. Social media is one of the best ways to increase page views. If you choose to do this, make sure that you are getting votes from actual people around the country, not computers generating votes and other media marketing tools and opportunities.